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The DeepConnect® Academy

Training and professional development in data science and literacy. Ideal for leaders, managers and domain experts working in a variety of sectors, roles, and business functions.



Join our ground-breaking leadership program to develop skills and perspectives to use data science and predictive analytics as a strategic driver of business innovation and growth.


Starting with a 2-day masterclass, you’ll learn practical skills in data science and literacy, and experience first-hand how they can be applied to your business.

We make advanced subject matter easy to understand, and equip you with the knowledge and tools for seizing opportunities that big data and analytics presents.

Following the masterclass, you will receive executive coaching and support over 3-months, during which time we will help you to put your new skills and know-how into practice by building upon these foundations in your workplace.

You’ll leave the program with the mastery to lead big data and analytics initiatives, and the skills and perspectives to guide future strategies and investments in innovation, people, tools and culture. Importantly, you will gain new perspectives about how data analytics can drive growth and operational improvements across key business areas, including customers, operations and finance.


Key Benefits

  • Gain the skills and confidence to lead and interact with data science teams
  • Understand data science and machine learning principles
  • Discover hidden sources of value in your data
  • Judge good from bad analytics – from both business and scientific standpoints
  • Assess your organisation’s analytics readiness in terms of people, data and tools
  • Develop a roadmap for extending data science and analytics across your business

What you will learn

Module 1

Sources of Business Value

What drives the growth of big data, and how data science and analytics supports the creation of business value. What are the leadership and operational challenges of building out a data-driven organisation. How to measure your organisation’s analytics readiness in terms of people, data and tools. Understand the customer, technical and financial risks of data science and innovation projects, and how these risks and pitfalls can be effectively managed or avoided. Methods for identifying and prioritising business use-cases for data science and analytics.

Module 2

The Process of Data Science

Review of current data science and analytics process frameworks. How to plan and execute a data science and analytics project using the “Jobs-to-be-Done” framework. How to make predictive decisions in the face of uncertainty. Understand time-cost-quality trade-offs in data preparation, the steps to developing, selecting and operationalising predictive models, and the importance of data visualisation. Creating shared metrics to track progress made along the lifecycle – from idea, to validated business case, to business implementation.

Module 3

The Impact of AI

How machines learn from data. Different types of AI learning approaches, and how AI applications are being used by businesses. The role and benefits of AI in a predictive analytics setting. The limitations of data-driven versus strategy-driven AI modelling approaches. Future directions for AI, and how AI can be used to fundamentally transform the data science and analytics delivery model.

Module 4

Working Smarter with Data

Translate business problems into clear objectives and research goals that can be met through predictive analytics. How to prepare, scale and transform data to be AI and machine learning ready. Create predictive AI models without coding. Leverage the power of AI-assisted data visualisation to expose hidden patterns in data, as well as extract and summarise relevant insights for effective decision making.

Module 5

Discovering Unknown, Unknowns

Experience a revolutionary, AI learning framework that helps rapidly discover and predict ‘known unknowns’ and ‘unknown unknowns’ in data. Build and guide AI models to think and behave more like the way humans and businesses do. Expose predictive insights and untapped opportunities that directly align to your business value drivers. Identify business actions and recommendations that can be implemented using existing resources to create immediate business impact.

Module 6

Communicating and Demonstrating Value

How to communicate results, ideas, experiments, evidence, and progress so far to business stakeholders and executives.
Understand the differences between an execution project presentation and an innovation project presentation. How to give feedback to data science and innovation teams. How to maximise returns from your big data and predictive analytics investments, ensuring insights can be actioned, and value propositions can be scaled.

Who is it For

The program caters uniquely for professionals in leadership, technical and functional management positions looking to make an impact through big data and analytics.

  • You recognise the inherent value of big data and analytics to your business.
  • You are responsible for driving change, or play a key role in generating business value from data across your organisation, or within a specific business unit.
  • You want to better measure or communicate the financial impact of your efforts, and build a stronger decision making culture.
  • You are looking to gain skills not easily obtained on-the-job, or offered by universities and vocational training providers.
  • You want to learn from real-world experiences, working alongside peers and experts, rather than studying theory.
  • You are looking to expand your professional network, and value the diversity of backgrounds and experiences represented by others taking the program.

There is a pressing need for more business people who can think quantitatively and make decisions based on data and analysis, and business people who can do so will become increasingly valuable.

– Thomas Davenport
Harvard Business Review

How you will learn

No prior knowledge of statistics or programming is required. There is no software to download or install.

Masterclass Agenda

Day 1

Modules 1-3

The Fundamentals

You will learn the foundational skills for being an effective leader or practitioner in data science and analytics. You will gain working knowledge to identify new ways data can add value to your business, and how you can get started with the resources you already have today.

We will cover the data science and analytics lifecycle, as well as key AI and machine learning concepts, such as how machines learn from data.  You will gain first-hand insights into how AI can be used to deliver new organisation-wide capabilities in data science and analytics.

Day 2

Modules 4-6

The Practice

Working with real-world datasets, you will learn the process of deconstructing business problems into data analytics objectives, planning an AI and machine learning workflow, designing experiments, generating results, and communicating insights and findings.

Along the way, you will learn how to prepare, scale and upload your data, how to prepare new features and run AI models without coding, and how to explore and discover untapped business opportunities using AI-assisted visual analytics.

Executive Coaching and Support

In the 3-month period following the Masterclass, you will receive personal checkins with us on a fortnightly basis. This allows you to ask questions and get help on any technical matters relating to the program content. At the same time, we want to ensure you’re realising the full potential of your training investment.

During the latter stages of the program, we will arrange a 1-day on-site visit, where we will work with you face-to-face and provide any additional training or consultation depending on your needs.

DeepConnect® Platform Access

You will have access to our state-of-the-art DeepConnect® Academy platform for the duration of the program.

You can easily and securely connect to the platform from the convenience of your workplace, while at the same time we can provide you with live support, delivered remotely. You can apply what you have learned using your own datasets, solve real business problems, and show colleagues what business value you’ve created using AI and advanced data visualisation.

Addressing the Skills Gap

Data crunching plus more

The data science skills sought by businesses go beyond data crunching and coding to include business strategy, leadership, and creative problem solving.

The unmet need

The supply of suitably skilled workers is central to how businesses operate.

  • Demand for STEM skills will continue to outstrip supply.
  • Despite more university courses, 60% of employers report graduates are under-prepared (Source: AT Kearney).
  • Only 23% of universities believe their graduates will be equipped with the right data science and analytics skills (source: PwC).


On-the-job training and support

Our professional development solution makes it quick and easy for individuals and teams to upskill in data science and literacy, focusing on practical skills that deliver immediate business value.

Your Instructors

Created by experienced business leaders, data science practitioners and educators, this program will provide you with a perfect blend of innovative business thinking and advanced data science skills.

Mark Wynter

Cofounder & CEO

Mark is an entrepreneur and co-founder of DeepConnect. Mark has a Masters Degree in Marine Resource Economics and deep industry experience across the telecoms, utilities, agribusiness and resource sectors. He has worked in commercial and advisory roles for major brands including One2One, Virgin Mobile UK, and PricewaterhouseCoopers Australia.

Dr. Gary Deng

Cofounder & Chief Data Scientist

Gary is co-founder and Chief Data Scientist of DeepConnect. He has held assistant professorships at Monash University and Swinburne University of Technology, specialising in spatial econometrics and time-series forecasting. He has consulted widely on matters including crime and policing, population health, telecommunications and tourism.

Program Options

Choose the training and development option that’s best for you and your business.






  • 2-day Masterclass for 1 person (offsite)
  • 3-days business and data consulting, or additional training (onsite)
  • 2-days coaching and technical support over 3 months (phone + online)
  • Fortnightly check-ins
  • Platform access for 3 months (Academy edition)
  • Course learning materials and sample datasets
  • Templates and checklists
  • Certificate of Completion
One Plus One

Manager + Analyst



  • 2-day Masterclass for 2 people (offsite)
  • 6-days business and data consulting, or additional training (onsite)
  • 4-days coaching and technical support over 3 months (phone + online)
  • Fortnightly check-ins
  • Platform access for 3 months (Academy edition)
  • Course learning materials and sample datasets
  • Templates and checklists
  • Certificate of Completion
Proof of Concept

Small Team Project



  • 2-day Masterclass for up to 4 people (onsite)
  • 12-days business and data consulting, or additional training (onsite)
  • 6-days coaching and technical support over 3 months (phone + online)
  • 2-days project planning and review
  • Fortnightly check-ins
  • Platform access for 3 + 3 months (Academy edition)
  • Course learning materials and sample datasets
  • Templates and checklists
  • Certificate of Completion

Organisation-wide Delivery



  • Tailored training and coaching for entire teams
  • Onsite delivery and consultation
  • Ongoing platform access (Enterprise edition)
  • Team data sprints
  • Technical support (phone + online)
  • Course learning materials and sample datasets
  • Templates and checklists
  • Certificate of Completion


Masterclass Locations

Sydney | Melbourne | Brisbane | Adelaide | Perth | Canberra | Singapore


Intake Now Open

Why Choose Us?

A Clear Focus on Value

We empower you to create, think and innovate like an entrepreneur – so what you learn creates immediate value for your business, as well as yourself.

We’re People Oriented

We don’t see AI as cost-saving, but rather an investment for dramatically enhancing the creativity and value of your workforce.

Our Commitment to You

Education and knowledge are your most powerful assets. Learning stays with you forever, so your success is our success.

Start Your Application

Whether you’re still considering, or ready to apply, you’ve come to the right place.

Upon receiving your details, we’ll follow up with a phone call to understand your learning needs and goals, and answer any questions you may have.

Places are limited, and registration will only be confirmed by us upon you receiving and accepting a formal, written proposal from us and making payment in full.

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